Types of Ad Providers

In-Stream Video Ad Types

1. Add appropriate CSS to the Limelight Video Platform Player’s HTML page to define the
   container attributes and positioning as desired for display of the companion ad banner(s). The top and left coordinates place the companion banner in your desired location on the HTML page:

   
     // Sample CSS
   #adCompanionBanner {
   position: absolute;
   left: 415px;
   top: 40px;
   height: 250px;
   width: 300px;
   font-family: Arial, Helvetica, sans-serif;
   font-size: 9px;
   font-style: normal;
   text-align: center;
   vertical-align: top;
   margin: 0px;
   padding: 0px;
   color: #ADC244;
   z-index: 10;
   }
   



2. Add the following DIV Tag to provide a container for the placement of the Tremor Video companion ad banner:

   
   
   <div id="adCompanionBanner"></div>
   



3. Add the following JavaScript code to the Limelight Video Platform Player’s HTML page for the Tremor Video companion banner to display:

   
   
   <script type="text/javascript"
   src="http://objects.tremormedia.com/embed/js/banners.js"></script>
   
   <script type="text/javascript">
   function displayCompanionBanners(banners) {
   tmDisplayBanner(banners, "adCompanionBanner", 300, 250);
   }
   </script>
   



4. If you would like to hide the companion banner after a pre-roll ad has completed display, add the following code to your Limelight Video Platform Player’s HTML page instead of the code provided in Steps 2 and 3 above:

   
   
   <div id="adCompanionBanner" style="visibility:hidden"></div>
   

   
   

   <script type="text/javascript">
   function displayCompanionBanners(banners) {
   tmDisplayBanner(banners, "adCompanionBanner", 300, 250);
   }
   
   function hideCompanionBanners(banners) {
   tmHideBanner("adCompanionBanner");
   }
   </script>
   

1. Add the following script to your page for the placement of the DART companion ad banner:

   
   
   <script type="text/javascript">
       googletag.display('/%network%/%site%/%zone%', [300, 250]);
   </script>
   



2. Add the following JavaScript code to the Limelight Video Platform Player’s HTML page for the DART Media companion banner to display:

   
   <script language="javascript" src="http://www.googletagservices.com/tag/static/google_services.js">
   </script>
   <script type="text/javascript">
       adSlot1 = googletag.defineSlot('/%network%/%site%/%zone%', [300, 250]);
       adSlot1.set("ad_type", "image");
       adSlot1.addService(googletag.companionAds());
   
       // Enable companion ads service
       googletag.enableServices();
   </script>
   

1. Host and include the following YuMe JS files in any page where the player serves (all three can be downloaded here): yumecb.js, yumedimout.js, yumesdk.js
2. Add the following DIV tag to your page to provide a container for the placement of the YuMe companion ad:

   
   
   <div id="cb_medrect1_div" style="width:300px;height:250px;"></div>
   



3. Add the following JavaScript code to the page. The 'yumeAdPlayer()' function must be called after the body of the page has loaded. Publishers typically invoke this function in the 'onLoad' handler of the page body tag. Replace the value

   
   <script type="text/javascript"> 
   function yumeAdPlayer(){ var player1 = new YumePlayer("flash_flv_player"); player1.banners = {"mediumRectangle":"cb_medrect1_div"}; player1.iframeBannerUrl = "http://shadow01.yumenetworks.com/dynamic_banner_iframe.html?domain=257OuiynCgx"; player1.floatCb = 'default'; YumePlayerObject.addPlayer(player1); } 
   </script>
   



4. In the code above, replace the following variable values:

   Variable	Value
   flash_flv_player	ID of the LVP player that exists on the page (e.g. "limelight_player_888377")
   cb_medrect1_div	Div ID of the companion banner container (if implementing companion code as-is, the default value is correct)

// AdTech
preroll=type%3DAdTech%26url%3Dhttp%253A%252F%252Fadserver.adtechus.co
m%252Faddyn%252F3.0%252F5153%252F463152%252F0%252F751%252FADTECH%253B
key%253Dspider

// Adaptv
preroll=type%3DAdaptv%26key%3Dij754

// Acudeo / Tremor
preroll=type%3DAcudeo%26programId%3D4831a996a775c

// YuMe
preroll=type%3DYume%26url%3Dhttp%253A%252F%252Fshadow01.yumenetworks.com%252Fdynamic_preroll_playlist.fmil%253Fdomain%253D257OuiynCgx

1. If any ad FlashVars are specified, then all ad settings on the Channel will be ignored for the entire player session. Flashvars take precedence and override the channel ad settings
2. Ad FlashVars will be applied to ALL media clips played during the player session, EXCEPT any media clip that has "adDisabled" set to true in your Limelight Video Platform Account
3. The ad provider parameter keys are CASE-SENSITIVE (e.g. use programId=xxx, not ProgramID=xxx)
4. The minimum valid frequency is 1, i.e. insert an ad for every video clip
5. If a video clip that was supposed to have ad inserted based on frequency (e.g. 4th video if frequency=3), and the clip had "adDisabled" set to true, then it will be respected and no ad will be inserted, instead, the next clip will have ad inserted (assuming "adDisabled" is set to false)
6. Regardless of frequency, the very first video played will always have an ad inserted (assuming "adDisabled" is set to false)